Fact 53
No second-cohort Expansion Assist exposure occurred on September 30, 2024.
Source evidence (1)
002007Sep 30, 2024 / 11:40 UTC-05:00
Priya and I made the quarter-end Expansion Assist decision after reviewing the completed pilot. The timing concentration was meaningful for designing the next cohort: all six expansions and seven of eight help requests came from the 12 exposed accounts whose product-visible usage ceiling had been crossed within the preceding 14 days. That remains descriptive evidence without a control, so we declined a broad rollout and approved a second bounded Q4 cohort instead. Eligibility still requires deeper integration use and recent behavior by a qualifying human admin who remains active when eligibility is checked, and active Customer Success adoption or renewal work suppresses the commercial prompt. For this cohort, the product-visible usage ceiling must have been newly crossed within the preceding 14 days. The cohort is capped at 18 accounts with no more than three exposures per week, using neutral help-or-options treatment and state-specific messaging. The old day-60 basis is retired, Expansion Assist remains outside pipeline and forecast reporting, and there was no second-cohort exposure on September 30.
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